How Oasis Wellness Streamlined Franchise Operations and Elevated Client Engagement with a Custom Platform

Overview

Oasis Wellness is a growing wellness brand offering a range of rejuvenation services, including cryotherapy, red light therapy, body contouring, and more. With an expanding network of franchise and company-owned locations, the organization needed a way to unify operations, enhance visibility across locations, and improve the customer booking experience.

Previously, Oasis Wellness used an off-the-shelf software solution not designed specifically for the wellness industry. While the platform included many features, most were either unrelated to their business model or overly complex. Staff and administrators had to work around irrelevant functions, which slowed processes and reduced efficiency.

The company needed a platform tailored to its operational model, one that would simplify internal workflows, scale with its franchise system, and offer clients a seamless way to engage with services.

Client Requirements

Oasis Wellness had two core goals for their custom system:

1. Streamline Franchise Operations
They needed a management platform where corporate leadership, franchisees, and staff could access only what was relevant to their roles. The existing system included too much general functionality and made it difficult to access the metrics and tools they truly needed.

2. Improve the Customer Experience
The client wanted a mobile app that allowed customers to easily book appointments, browse services by location, and manage their memberships, all while staying true to the look and feel of the Oasis Wellness brand.

Our Solution

We developed a custom-built platform composed of two main components:

  • A web-based dashboard for franchisors, franchisees, location managers, and staff
  • A mobile app designed for Oasis Wellness customers

This unified system allowed the organization to improve back-end control and front-end
engagement simultaneously.

Franchise Management Dashboard

The franchise management system was designed with role-based access in mind. Four user
roles, Franchisor, Franchisee, Location Manager, and Location Staff, define what each user can
see and do within the system, ensuring the interface remains relevant and easy to use at every
level.

1. Real-Time Analytics and Tracking

The dashboard provides real-time insights on key business metrics, including:

  • Revenue from franchise-operated locations
  • Revenue from company-owned locations
  • Occupancy rates segmented by service

These insights are delivered via intuitive charts and graphs. For instance, franchisors can quickly compare week-over-week performance across different locations or review occupancy trends by service type. This visibility empowers leadership to make timely, data-driven decisions.

2. Centralized Franchisee Management

The “Franchisee” section lists all franchise partners along with their respective locations. Each listing displays performance data such as:

  • Total revenue
  • Monthly revenue comparisons
  • Average occupancy rates
  • Number of active locations

This centralized view makes it easy for the franchisor to monitor overall network performance and identify where support or optimization might be needed.

3. Built for Relevance and Clarity

Unlike the previous off-the-shelf platform, which included a wide array of general-purpose tools, the new system includes only features directly applicable to Oasis Wellness’s operations. This lean approach reduces noise and improves the day-to-day usability of the platform. There’s no need to click through features that don’t apply to the wellness business model.

4. Smart Reporting and Billing

Automated reporting and billing features reduce manual effort and potential for human error. Users can filter reports by date, location, or service type, making financial tracking and business reviews faster and more accurate.

Franchisor dashboard displaying real-time metrics on revenue, service usage, and occupancy across locations.

Franchisee view summarizing the performance of company-owned and partner-operated locations.

Customer Mobile App

Alongside the dashboard, we developed a customer-facing mobile app that brings the Oasis Wellness experience to clients’ fingertips.

1. Personalized Home Screen

The home screen provides a welcoming and personalized experience for each client. Upon logging in, users see:

  • A greeting with their name
  • A profile section featuring their membership tag
  • A clear view of their upcoming appointment, or a call-to-action to schedule one

Notably, the color-coded tag beneath the customer’s profile picture indicates their membership type, helping staff and the system tailor experiences, promotions, and access accordingly.

2. Location-Based Services

Under the section “Services for you at [Location],” users can browse the offerings available at their selected branch. The app supports multiple locations, and users can switch between them using the location dropdown.

Services are presented in visually appealing, interactive cards. These currently include:

  • Cryotherapy
  • Red Light Therapy
  • Infrared Sauna
  • Vela Body Contouring
  • Tan

Each tile likely leads to service details and available appointment slots. The interface is designed to be both functional and inviting, allowing clients to engage with services confidently.

3. Effortless Appointment Booking

Booking an appointment is streamlined to just a few taps. Users can select a service, choose a time, and confirm, all from within the app. If they already have an appointment scheduled, the home screen reminds them, eliminating confusion or missed sessions.

The app also features a bottom navigation bar with icons that link to key features such as:

  • Home
  • Appointment calendar
  • Communication or support
  • User account settings

This layout encourages daily engagement and provides quick access to important tools.

Customer app home screen showing personalized greeting, membership type, upcoming appointments, and available services by location.

Impact

The custom platform delivered tangible results for Oasis Wellness in multiple areas:

Operational Efficiency
With clearly defined user roles and a simplified interface, staff and administrators now spend less time navigating menus and more time doing meaningful work. The system requires less training and reduces the risk of miscommunication or data entry errors.

Greater Visibility and Control
Corporate leadership has a real-time view into how each location is performing. Whether evaluating occupancy, revenue, or weekly trends, they can now make proactive decisions based on accurate and timely information.

Enhanced Client Experience
Clients benefit from a personalized, branded, and intuitive mobile experience. Whether they’re booking appointments or exploring services, the app reduces friction and builds loyalty through convenience and relevance.

Scalable Design
As Oasis Wellness grows into new locations, including international markets, the platform can easily scale. New users and services can be added without disruption, and additional franchisees can be onboarded with minimal customization.

Conclusion

Oasis Wellness successfully transitioned from a cumbersome, generic software solution to a lean, powerful platform built specifically for its wellness franchise model. By combining a custom-built dashboard for franchise operations with a beautifully branded client app, the company now delivers a streamlined experience for both its internal team and growing customer base.

This case demonstrates how tailored technology, designed around actual workflows and customer behavior, can eliminate friction, improve performance, and support long-term scalability.

If your organization is using software that gets in the way more than it helps, Oasis Wellness’s transformation is proof that the right platform can turn digital tools into a strategic advantage.