Client Requirements
Oasis Wellness had two core goals for their custom system:
1. Streamline Franchise Operations
They needed a management platform where corporate leadership, franchisees, and staff could access only what was relevant to their roles. The existing system included too much general functionality and made it difficult to access the metrics and tools they truly needed.
2. Improve the Customer Experience
The client wanted a mobile app that allowed customers to easily book appointments, browse services by location, and manage their memberships, all while staying true to the look and feel of the Oasis Wellness brand.
Our Solution
We developed a custom-built platform composed of two main components:
- A web-based dashboard for franchisors, franchisees, location managers, and staff
- A mobile app designed for Oasis Wellness customers
This unified system allowed the organization to improve back-end control and front-end
engagement simultaneously.
Franchise Management Dashboard
The franchise management system was designed with role-based access in mind. Four user
roles, Franchisor, Franchisee, Location Manager, and Location Staff, define what each user can
see and do within the system, ensuring the interface remains relevant and easy to use at every
level.
1. Real-Time Analytics and Tracking
The dashboard provides real-time insights on key business metrics, including:
- Revenue from franchise-operated locations
- Revenue from company-owned locations
- Occupancy rates segmented by service
These insights are delivered via intuitive charts and graphs. For instance, franchisors can quickly compare week-over-week performance across different locations or review occupancy trends by service type. This visibility empowers leadership to make timely, data-driven decisions.
2. Centralized Franchisee Management
The “Franchisee” section lists all franchise partners along with their respective locations. Each listing displays performance data such as:
- Total revenue
- Monthly revenue comparisons
- Average occupancy rates
- Number of active locations
This centralized view makes it easy for the franchisor to monitor overall network performance and identify where support or optimization might be needed.
3. Built for Relevance and Clarity
Unlike the previous off-the-shelf platform, which included a wide array of general-purpose tools, the new system includes only features directly applicable to Oasis Wellness’s operations. This lean approach reduces noise and improves the day-to-day usability of the platform. There’s no need to click through features that don’t apply to the wellness business model.
4. Smart Reporting and Billing
Automated reporting and billing features reduce manual effort and potential for human error. Users can filter reports by date, location, or service type, making financial tracking and business reviews faster and more accurate.